How Tezeract Rebuilt an AI-Powered Digital Reading App Across Three Platforms With Bilingual Urdu Search and Unified Subscriptions

Impact

3 Platforms

Android, iOS, and responsive web, unified on a single backend

12 Milestones

Discovery to launch on a structured two-week milestone cadence

3 Payment Gateways

Google Pay, Apple Pay, Stripe, and JazzCash for local transactions

Project Overview

AdeebOnline was already live, a digital reading platform with an existing user base on the app stores. But the legacy app had outgrown its architecture. The tech stack was outdated, the admin panel lacked the controls a growing catalog needed, and the user experience did not reflect what modern readers expect from a digital transformation of a publishing platform.

Fasihuddin Ahmed, a Karachi-based IT professional, needed a complete rebuild – not a patch. A new cross-platform book reading app for Android and iOS, a responsive web application, and a purpose-built admin panel, all running on a re-architected database that preserved every existing user account and book in the catalog.

Tezeract took the project from discovery to production across twelve structured milestones, delivering a unified ebook platform development effort that included bilingual search (Roman Urdu + Urdu), four-tier subscriptions across three payment gateways, offline reading on mobile, cross-platform deep-link sharing, and an admin panel with nine sort options, analytics dashboards, and broadcast notifications.

What Changed

Readers no longer use a dated app with limited features and no web access. AdeebOnline is now a modern, cross-platform book reading app where users search in Urdu or Roman Urdu, read with customizable themes and persistent zoom, bookmark pages with notes, download for offline reading, and share specific book pages with anyone, whether or not the recipient has the app installed.

Adeeb Online - AI-powered Digital Library

Hear From the Founder of AdeebOnline

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Customer Profile

Client Name

Fasihuddin Ahmed

Industry

Digital Publishing / IT

Business Model

Freemium subscription (B2C)

Location

Karachi, Pakistan

Duration

~12 milestones (~6 months)

Decision Maker

Founder / Product Owner

Company Size

Small

Pain Point

Outdated tech stack and the admin panel lacked the controls a growing catalog needed

Why This Matters for Buyers Like You?

If you have a live app with an existing user base that has outgrown its tech stack, you know the risk: rebuild wrong and you lose users. Rebuild too slowly and the market moves on. AdeebOnline’s challenge is common across digital publishing, edtech, and content platforms: a legacy product that works but cannot scale, support modern UX expectations, or expand to new platforms without a ground-up rearchitecture. 

The question is not whether to rebuild, but how to do it without disrupting what already works.

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The Challenge

Rebuilding a Live Digital Reading Platform Across Three Surfaces Without Losing a Single User or Book

the challenge adeeb online

01

Primary Problem

The existing AdeebOnline app was functional but architecturally limited. The tech stack was outdated, the database schema could not support the features required by a modern Urdu reading app development effort, and there was no web version or proper admin panel. Readers were stuck with a basic experience, no bilingual search, no bookmarks with notes, no offline downloads, no cross-platform sharing. The admin had no analytics, no book-sequencing controls, and no way to efficiently manage a growing catalog.

The core challenge was a full mobile app rebuild – replacing the entire product across Android, iOS, and web while preserving every existing user account, subscription, and book in the catalog. One unified database, three client surfaces, zero data loss.

Secondary Challenges

No web presence

The platform existed only as a mobile app. Readers without the app had no way to access the library, and shared links led nowhere for non-app users.

02

Legacy database limitations

The existing schema could not support new features like bookmarks with notes, bilingual search, analytics tracking, or multi-gateway subscriptions without a full rearchitecture.

03

No admin tooling

The client had no proper admin panel, no book sequencing, no featured tagging, no broadcast notifications, and no user or book analytics.

04

Payment fragmentation

Supporting Google Pay, Apple Pay, Stripe, and local Pakistani payment rails like JazzCash, etc under a single subscription state machine with consistent grace periods and cancellation flows was a significant integration challenge.

05

Bilingual search complexity

Roman Urdu and Urdu use different scripts and transliteration patterns. Most off-the-shelf search libraries do not handle this combination well.

06

Still Running a Legacy App That Can’t Scale?

AdeebOnline faced the same challenge. An outdated architecture, limited functionality, and growing user expectations made expansion difficult. Tezeract rebuilt the entire platform across mobile and web while preserving every user account, subscription, and book. If your product has outgrown its technology, we can help you modernize it without disrupting your business.

What Slowed Down Operations and Triggered the Need for Immediate Change

Previous Solutions Tried

The application was already built and live on the stores with an active user base. The client was not looking for a new tool, he needed a complete new version of the existing product with a modern tech stack, improved UX, optimized performance, and a newly built admin panel. No off-the-shelf solution could deliver this because the rebuild had to preserve existing data while fundamentally changing the architecture.

Business Impact

Without the rebuild, AdeebOnline was stuck. The legacy app could not support the features readers expected, bilingual search, offline downloads, bookmarks, web access. The lack of an admin panel meant the client had no visibility into user behavior, no control over catalog presentation, and no tools for engagement. Growth was capped by the limitations of the old architecture.

Urgency Factors

Adeeb Online - AI-powered Digital Library

Journey Overview

Why Tezeract

Fasihuddin needed a team that could handle the full scope, mobile app development for Android and iOS, a responsive web app, an admin panel, database migration, payment gateway integration, and bilingual Urdu support, under one roof, on a predictable timeline. This was not a feature addition. It was a ground-up rebuild of a live product with real users.

Why Tezeract Won the Evaluation

Tezeract’s structured milestone-based delivery model gave Fasihuddin the predictability he needed, clear timelines, built-in feedback checkpoints, and a discovery-first approach that prevented mid-build surprises. 

The team’s experience with cross-platform product builds, payment integrations, and localization for regional markets made them the right fit for a project that required both technical depth and product sensitivity.

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The Solution

AdeebOnline, A Cross-Platform Digital Reading App Rebuilt for Modern Urdu Readers

Adeeb Online - AI-powered Digital Library

AdeebOnline was rebuilt from the ground up as a unified ebook marketplace development project, three client surfaces (Android, iOS, web), one backend, one database, and a purpose-built admin panel that gives the client full control over the catalog, users, and engagement.

The platform serves Urdu readers with a reading experience designed specifically for the language, bilingual search across Roman Urdu and Urdu, right-to-left layout support, and a reading panel built for long-form Urdu content with persistent zoom, light/dark themes, and page-wise sharing.

How AdeebOnline Works

A reader signs up using custom credentials, Google Sign-In, or Apple Sign-In. The landing screen presents the book catalog with category filters, admin-controlled sort order, and featured book highlights. The bilingual search engine handles queries in both Roman Urdu and Urdu across titles, keywords, authors, and publishers.

Opening a book shows metadata, category, page count, reads, reviews, and ratings. Premium subscribers can download for offline reading; free-tier users read online. The reading panel supports light and dark themes, persistent zoom across pages, vertical scroll, bookmarks with notes, and page-level external sharing via deep links.

Subscriptions are managed through a unified state machine spanning Google Pay (Android), Apple Pay (iOS), Stripe (web), and JazzCash (local). Plan upgrades, card updates, grace periods, and cancellations behave consistently regardless of which gateway the user subscribed through.

Adeeb Online - AI-powered Digital Library

Key Capabilities Built

Adeeb Online - AI-powered Digital Library

Bilingual search engine

Custom-built search supporting Roman Urdu and Urdu inputs across titles, keywords, author dropdowns, and publisher dropdowns. Handles the script and transliteration combinations that off-the-shelf search libraries cannot.

Adeeb Online - AI-powered Digital Library

Cross-platform reading panel

Light/dark themes, persistent zoom, vertical scroll, continue-from-last-position, page-wise external sharing, and bookmarks with notes that turn the library into a study tool.

Adeeb Online - AI-powered Digital Library

Unified subscription system

Four-tier freemium model with consistent behavior across Google Pay, Apple Pay, Stripe, and JazzCash. Region-aware pricing adjusts currency and amount based on user location.

Adeeb Online - AI-powered Digital Library

Cross-platform deep-link sharing

Shared book links resolve correctly whether the recipient has the app, lands on the web version, or needs to create an account. No context is lost in the handoff.

Adeeb Online - AI-powered Digital Library

Admin panel with full catalog control

Category-wise book sequencing with nine sort options, featured-book tagging, broadcast notification dispatcher via OneSignal, and analytics dashboards for users and books.

Adeeb Online - AI-powered Digital Library

Platform-aware offline strategy

Full offline access on mobile with downloads; online-only on web with contextual nudges guiding users to the app for offline reading.

Need Features Like AdeebOnline for Your Platform?

From bilingual search and offline access to subscription management and analytics dashboards, AdeebOnline was built around real user needs. Whether you’re creating a reading platform, content marketplace, or subscription product, Tezeract can build a solution tailored to your audience.

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The Process

Phases wise Deployment

Tezeract delivered AdeebOnline across five phases on a twelve-milestone schedule, with each milestone running on a two-week cadence and closing with a structured client review checkpoint.

Discovery, Design & Architecture Adeeb Online

01

Discovery, Design & Architecture

Reviewed the legacy GitHub repos and mapped the existing database. Generated new UI/UX in Figma for all three surfaces – mobile app, web app, and admin panel. Produced the new database schema, full API listing, and both high-level and low-level architecture documents. Following a thorough UI/UX design process before writing any feature code prevented downstream rework and aligned the client on scope.

Key milestone: Complete design system, schema, API listing, and architecture approved before any feature development began.

Mobile App Core Development Adeeb Online

02

Mobile App Core Development

Built the full mobile app feature set: authentication, landing screen with filters and bilingual search, book detail screen, reading panel with themes and persistent zoom, profile, library, request-a-book, reviews and ratings, settings, help center, feedback module, terms and privacy screens, and initial payment gateway integration.

Key milestone: Fully functional cross-platform book reading app with core reading experience and user management complete.

Payment Completion & Admin Panel Adeeb Online

03

Payment Completion & Admin Panel

Completed Google Pay and Apple Pay integration across Android and iOS. Built the admin dashboard with category-wise book sequencing, featured-book tagging, broadcast notification dispatcher, and analytics dashboards. Integrated OneSignal for push notifications on both the app and admin sides, plus the in-app notifications screen.

Key milestone: Monetization layer live with admin panel providing full catalog and user management control.

Client Feedback, QA & App Store Launch Adeeb Online

04

Client Feedback, QA & App Store Launch

Dedicated testing-and-feedback window. Regression testing across app and admin, bug fixes based on client review, App Store and Play Store submission, addressing store review feedback, and verifying live listings.

Key milestone: AdeebOnline live on both the Apple App Store and Google Play Store with verified listings.

Web Application Build & Launch Adeeb Online

05

Web Application Build & Launch

Built the web UI/UX, adjusted schema and APIs for web-specific requirements, and delivered full feature parity, auth, landing, book detail, profile, reading panel, library, favorites, bookmarks, downloads. Integrated Stripe for web payments and JazzCash for local Pakistani buyers. Regression testing and production go-live.

Key milestone: Responsive web application live at adeebonline.com with Stripe and JazzCash payment integration.

AdeebOnline Tezeract

Obstacles Countered and Resolved

Explore the key challenges faced during the project and how our team addressed them with practical solutions.

Obstacles

VS

Resolution

Obstacle

Migrating legacy database without disrupting existing users, subscriptions, or book inventory

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Re-architected the schema with a migration strategy that preserved all existing accounts and catalog data while enabling new features

Obstacle

Maintaining one unified database across three clients with platform-specific constraints

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Designed platform-aware logic – full offline on mobile, online-only with contextual nudges on web – without fragmenting the data model

Obstacle

Reconciling three payment gateways with different subscription lifecycle models

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Built a unified subscription state machine with consistent grace-period, plan-switching, card-update, and cancellation behavior across Google Pay, Apple Pay, Stripe, and JazzCash

Obstacle

Bilingual search across Roman Urdu and Urdu scripts

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Custom-built the search engine to handle transliteration and script combinations that off-the-shelf libraries could not support

Obstacle

Capturing new analytics signals the legacy system never tracked

adeeb_online challenge

Built analytics tracking from scratch – region, platform, device, share counts – while surfacing legacy data on the new admin dashboard

Obstacle

Cross-platform deep-link sharing for users with and without the app

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Designed a link-resolution flow that routes recipients to web reading, app download, or account creation without losing book context

Obstacle vs Resolution image
AdeebOnline Tezeract

The Results

AdeebOnline launched as a fully rebuilt digital publishing platform, three surfaces, one backend, zero data loss. The impact was immediate across user experience, admin control, and business scalability.

3 Platforms

Android, iOS, and responsive web unified on a single backend

4 Tiers

Monthly, Quarterly, Half-Yearly, Yearly with region-aware pricing across 4 different payment gateways.

12

Milestones - Discovery to production on a structured two-week cadence

For Urdu Readers

For Urdu Readers

1

Search for books in Roman Urdu or Urdu, no more English-only search limitations

2

Read with customizable themes, persistent zoom, and continue-from-last-position across sessions

3

Bookmark pages with personal notes, turning the library into a study and reference tool

4

Download books for offline reading on mobile, or read instantly on the web without installing anything

For the Publisher

1

Full admin panel with nine sort options for category-wise book sequencing and featured-book tagging

2

Broadcast notifications to the entire user base or targeted segments via OneSignal

3

Analytics dashboards showing user engagement by region, platform, and device, and book performance by genre, category, and region

4

No more blind spots, every read, download, review, rating, and share is tracked

For Prospective Clients With Legacy Apps

1

Proof that a live product with an existing user base can be fully rebuilt without losing users or data

2

A reference for how discovery-first sequencing, milestone-based delivery, and platform-aware design reduce risk in complex rebuilds

3

Evidence that a single backend serving multiple clients (mobile, web, admin) lowers long-term maintenance costs

For the Business

1

A scalable freemium model with four premium tiers and region-aware pricing

2

Three payment gateways plus JazzCash for the Pakistani market, removing the biggest friction point for local subscribers

3

Cross-platform deep-link sharing that converts non-users into readers, shared links work whether the recipient has the app or not

4

A unified architecture that supports future catalog growth, new features, and additional platforms without re-architecting

Create the Next Great Digital Platform

Whether you need subscription management, multilingual search, content delivery, analytics, payment integrations, or a complete product ecosystem, Tezeract has the expertise to make it happen. Just as we did for AdeebOnline.
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Tech Stack Used in Rebuilding a Cross-Platform Digital Reading App

Building AdeebOnline With a Full-Stack Product Development Tech Stack

React , React Native cross-platform framework icon, React JavaScript library logo

React Native

React , React Native cross-platform framework icon, React JavaScript library logo

React

Python programming language for AI development

Python

Next.js React framework icon

NodeJs

PostgreSQL relational database icon

PostgreSQL

google icon

Google Sign-In

Google maps API Icon

Google Pay

Stripe

Stripe

Firebase real-time database icon

Firebase

AdeebOnline Tezeract

Brevo

Figma logo

Figma

Tools & Technologies

Description

Frontend (Mobile)

Frontend (Web)

Backend

Database

Authentication

Payments

Push Notifications

Email

Distribution

Design

Architecture

Key Features

Adeeb Online - AI-powered Digital Library

01

Bilingual Search

A custom-built search engine that handles both Roman Urdu and Urdu script inputs across titles, keywords, authors, and publishers. Most reading apps in this market default to English-only or single-script Urdu, AdeebOnline supports both, making the catalog accessible to readers regardless of how they type.

Adeeb Online - AI-powered Digital Library

02

Cross-Platform Reading Panel

Light and dark themes, persistent zoom across pages, vertical scroll, continue-from-last-position, and page-wise external sharing. Designed specifically for long-form Urdu content with RTL layout support, not a generic reader retrofitted for a different script.

Adeeb Online - AI-powered Digital Library

03

Bookmarks With Notes

More than a save button. Readers can bookmark any page and attach personal notes, turning the library into a study and reference tool. All bookmarks, downloads, and favorites are unified under “My Library” across devices.

Adeeb Online - AI-powered Digital Library

04

Unified Subscription System

Four premium tiers with consistent behavior across Google Pay, Apple Pay, Stripe, and JazzCash. Plan switching, card updates, grace periods, and cancellations work the same way regardless of which gateway the user subscribed through. Region-aware pricing adjusts currency and amount based on user location.

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What potential use cases of dance app?

Benefits of AI-based dance coaching

Urdu Reading App Development for Regional Publishers

Publishers serving Urdu-speaking audiences can use AdeebOnline’s architecture as a reference for building their own digital publishing platform development projects, bilingual search, RTL support, and local payment integration are table stakes for this market.

01

Mobile App Rebuild for Legacy Content Platforms

Content platforms running on outdated tech stacks can follow AdeebOnline’s rebuild playbook,  discovery-first sequencing, database migration without data loss, and phased delivery that validates each layer before building the next.

02

Ebook Marketplace Development for Freemium Models

Startups building ebook marketplace development projects can reference AdeebOnline’s four-tier subscription model with multi-gateway support as a proven approach to monetizing digital content across regions with different payment preferences.

03

Cross-Platform Book Reading App for Educational Institutions

Schools and universities looking for a cross-platform book reading app to distribute course materials can leverage the bookmarks-with-notes feature, offline downloads, and admin-controlled catalog sequencing to create a managed reading environment for students. This approach aligns with broader e-learning app development strategies.

04

Digital Publishing for Multilingual Markets

Any publisher operating in a multilingual market, where readers type in transliterated scripts, local scripts, or both, can use AdeebOnline’s bilingual search architecture as a blueprint for making their catalog truly accessible.

05

Rebuild Your Digital Product With Tezeract

AdeebOnline proves what becomes possible when a legacy product gets a ground-up rebuild done right, three platforms, one backend, zero data loss, and a reading experience built for the audience it actually serves.

Whether you are rebuilding a live app, launching a new digital publishing platform, or need a custom software development partner who can handle cross-platform product builds with payment integrations and localization, Tezeract delivers. Discovery-first. Milestone-based. Built for your users, your market, and your scale.

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Your questions answered here

Frequently Asked Questions

A successful mobile app rebuild starts with a thorough discovery phase, mapping the existing database, understanding the current data model, and designing a migration strategy that preserves every user account, subscription, and content record. AdeebOnline’s rebuild migrated all legacy data to a new schema without disrupting existing users.

 

By running all three client surfaces on a single unified backend and database. This ensures that a user’s library, bookmarks, reading progress, and subscription status remain consistent across platforms. Platform-specific differences are handled at the client level, not the data level.

 

Each payment gateway (Google Pay, Apple Pay, Stripe, JazzCash) has its own subscription lifecycle, webhook structure, and edge cases. The key is building a unified subscription state machine that normalizes these differences, so plan switching, grace periods, card updates, and cancellations behave consistently for the user regardless of which gateway they subscribed through.

Most search libraries are built for Latin scripts and do not handle Urdu’s right-to-left script or the transliteration patterns of Roman Urdu. AdeebOnline uses a custom-built search engine that indexes titles, keywords, authors, and publishers in both scripts, allowing readers to search in whichever format they naturally type.

 

Investing in schema design, API listing, and architecture before writing feature code prevents expensive mid-build pivots. AdeebOnline’s three-week discovery phase meant the team validated the data model, designed all three surfaces in Figma, and aligned with the client on scope before any development began, thereby eliminating downstream rework.

 

Yes, when the free tier provides genuine value and the premium tiers unlock meaningful upgrades (full catalog, offline downloads, expanded access). AdeebOnline’s four-tier model with region-aware pricing makes premium accessible across different markets while maintaining a clear value ladder.

 

AdeebOnline was delivered across 12 milestones at a two-week cadence, with discovery to web launch taking approximately 6 months. The timeline depends on scope, but a milestone-based approach with built-in feedback checkpoints keeps delivery predictable and the client aligned throughout.

Three things: bilingual search that actually works for Urdu and Roman Urdu, a reading panel designed specifically for long-form Urdu content, and cross-platform deep-link sharing that routes non-app users to the web version without losing context. It was built for Urdu readers, not adapted from an English-first template.

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